Maternity Imaging, Inc. ("Maternity Imaging," "we," "us," or "our") respects the privacy of our customers and is committed to protecting their personal information.
This Privacy Policy explains how we collect, use, store, and share information obtained through our website, appointment scheduling, and ultrasound imaging services.
2. Information We Collect
We may collect the following information when customers schedule appointments or receive our services:
- Name, telephone number, and email address
- Appointment and scheduling information
- Pregnancy-related information voluntarily provided by customers
- Ultrasound images, photographs, and videos
- Payment and transaction information
- Website usage information, including cookies and analytics data
3. How We Use Personal Information
We use customer information to:
- Schedule and confirm appointments
- Provide ultrasound imaging services
- Communicate with customers regarding their appointments
- Process payments
- Improve our services and customer experience
- Respond to customer questions and requests
- Conduct advertising and promotional activities when authorized
- Comply with applicable legal requirements
4. Ultrasound Images, Photographs, and Customer Consent
At Maternity Imaging, we respect our customers' privacy and recognize the personal nature of pregnancy ultrasound images and photographs.
During their visit, customers are provided with a consent form that includes authorization regarding the use of their ultrasound images, photographs, and videos for promotional purposes.
When customers provide written authorization through our consent form, Maternity Imaging may use and publish the authorized images or videos on our website, social media platforms, including Instagram and Facebook, and other advertising or promotional materials.
We do not publicly publish identifiable customer images or videos for promotional purposes without appropriate authorization.
Customers who do not authorize promotional use of their images may still receive our services.
Customers may contact us to request that previously published images be removed from platforms under our control. We will review and respond to such requests in accordance with applicable law and the terms of the authorization. Content already shared or copied by third parties may not be fully retrievable.
5. Protection of Personal Information
We take reasonable measures designed to protect customer information from unauthorized access, misuse, disclosure, or loss.
Customer information is accessible only to authorized personnel and service providers who require access for legitimate business purposes.
We do not sell customer information for money.
6. Sharing of Information
We may share necessary information with trusted third-party service providers who assist with:
- Appointment scheduling
- Payment processing
- Website hosting and maintenance
- Business communications
- Advertising and website analytics, where permitted by law
We may also disclose information when required by applicable law.
7. Website Cookies and Advertising
Our website may use cookies and similar technologies to improve functionality, understand website traffic, and evaluate advertising effectiveness.
We may use third-party services, including Google Ads and Google Analytics, depending on the technologies enabled on our website.
Visitors may manage certain tracking preferences through browser settings and applicable privacy controls.
8. California Privacy Rights
California residents may have certain rights regarding their personal information under applicable California privacy laws.
Depending on the law and circumstances, these may include requesting access to, correction of, or deletion of personal information, subject to applicable exceptions.
Customers may contact us regarding privacy-related questions or requests.
9. Data Retention
We retain personal information only as long as reasonably necessary to provide services, maintain appropriate business records, comply with legal obligations, and fulfill legitimate business purposes.
10. Third-Party Websites
Our website may contain links to third-party websites and services. Maternity Imaging is not responsible for the privacy practices of independently operated third-party websites.
11. Children's Privacy
Our website and services are primarily intended for adults. We do not knowingly collect personal information directly from children under 13 through our website without appropriate parental or guardian consent.
12. Changes to This Privacy Policy
Maternity Imaging may update this Privacy Policy periodically. Any updates will be posted on our website with a revised effective date.
13. Contact Information
Maternity Imaging, Inc.
Glendale | Sherman Oaks | Pico Rivera | Valencia
Website: www.maternityimaging.com
Phone: 818-638-3345
For questions regarding this Privacy Policy or requests concerning personal information, please contact us through our website or by telephone.